CORE TEAM
George Hutchinson
CEO and Founder
George set up River Effra with a vision to bring an exceptional understanding of risk and an unrivalled team of advisors together, to solve reputational crises.
He has deep expertise in risk and crisis management, acting as an adviser to companies and organisations over the past 30 years, when facing the toughest of challenges. This has included the BSE crisis and McLibel trial, 7/7 bombings, global criminal and regulatory investigations as well as integrity issues facing leadership.
He currently coaches a risk advisory module for the MBA course at Imperial College London.
Rachel Hunter
Holly Winfield
Tom Yeldon
Alicia Alli
EXPERT PANEL
The River Effra expert panel, an unrivalled team of reputation risk and crisis management professionals. Dedicated individuals drawn from across a range of sectors and specialisms, including former journalists, leading PR practitioners, and lawyers, who bring deep experience of major incidents, investigations and crises.
Simon Benson
Amanda Coleman
Tom Conway-Gordon
Katie Kershaw
Tim Reid
Sharon Prosser
Alisa Charkova
SCIENTIFIC TEAM
River Effra has partnered with performance psychologist, Dr Matt Barlow and his team of internationally renowned sport psychologists, who have applied their insights into optimising performance under pressure to create our Elite Performance Programme, which aims to transform organisational crisis response capability.
This team led the personal performance psychology provision for the World Cup-winning England cricket team and continue to develop their world first approaches with some of today’s best-known sportspeople and teams.
Individually acclaimed in their own fields, River Effra’s Scientific Team have decades of experience of working with some of GB’s greatest athletes in Olympic and international sport as well as using their learnings to develop leaders in the military and major businesses.
Dr Matt Barlow
Professor Tim Woodman
Professor Lew Hardy
Dr Andy Cooke